lenskart
After increasing online controversy, eyewear company Lenskart has issued an apology and released a new in-store style guide. Now employees can wear their religious and cultural symbols while working. The company issued a statement on social media platform X saying that the guidelines are being made transparent considering the concerns of customers and the community.
What changed in the new policy?
The new guidelines clearly state that employees can wear religious symbols like bindi, tilak, sindoor, kalava, mangalsutra, kada, hijab and turban. The company said that if anyone’s sentiments have been hurt by any rule in the past, then it apologizes for it.
How did the controversy start?
This controversy started when an alleged internal document went viral on social media. It was claimed that employees have been prevented from wearing certain religious symbols like bindi and tilak. After this, people expressed their displeasure and demand for boycott was also raised.
What explanation did the company give?
On this matter, the company’s founder Piyush Bansal had already clarified that the viral document is old and does not reflect the current policy. He had said that there is no ban on any religious expression in the current guidelines of the company.
Indian identity is our strength
The company said in its statement that it has more than 2,400 stores in India, where employees work with their own traditions and beliefs. Lenskart is made in India, made for Indians, and we will not ask anyone to give up their identity, the company said.
What further steps will be taken?
Lenskart has assured that in future its inclusive thinking will be reflected in every policy, training and communication. The company said that it will continue to improve and try to maintain customer trust.
