Instagram New Update 2024: Instagram has announced major changes in its system. The popular photo-video sharing platform has updated its algorithm, under which some major changes will soon be seen. Under this, the company will give more preference to original content, while those posting duplicate content may have less reach. If you run Instagram then you must be aware of the new algorithm. Because your small mistake can have a negative impact on your Instagram account.
The social media company has given information about the new algorithm in a blog post. Small content creators will get the biggest benefit from this. If you repost an old post, you will not get the benefit of doing so. Instagram Let us know what effect the changes in the recommendation system and original content will have on the users’ accounts.
Instagram Algorithm: Five big changes
1. Duplicate Content: The company announced that it is going to remove the reposted posts from the recommendations. This announcement is for those who repeatedly repost posts from other’s accounts. Now if someone shares the content created by someone else more than 10 times in a period of 30 days, then it will not be included in the recommendation.
This means that your shared post will not be visible to other users on the Instagram feed. The recommendation process will start afresh 30 days after posting duplicate content.
2. Reposting a post: The scope of accounts reposting on Instagram will also be reduced. Only the original account that shared the reposted post will be shown in the recommendations. It will replace the repost only when there is new content. These changes are for recommendation only.
3. Label of original content creator: Instagram also wants the label of original content creator to be given on its platform. The account from which the original content was shared will get a label and this label will also be visible on reposted posts. With this, everyone will know whose original content actually is.
4. Celebrity Fan Pages: People who share photos of organizations to get hits, or those who collect photos from different sources for celebrity fan pages or accounts on Instagram, are also not faring. The company will warn all such people twice before publishing the post, because by doing so they will not be able to go to the recommendation feed.
5. Opportunity for small creators: Small creators will get the biggest benefit from Instagram’s new algorithm. Instagram will give full opportunity to those who have less followers to move forward. Earlier, especially in the case of reels, it was seen how the followers of the account watched.
On the basis of this, the post recommendation content was included. But now the posts of small content creators will be visible to a smaller audience, which will benefit the creators.