As soon as the summer season comes, consumer Goods companies have also tightened their back. Now companies are placing big bets on small packets. Especially on packets of 10 rupees. Hearing that you must also feel that the company is betting on a packet of 10 rupees, what happened. Food companies are now bringing new products and different types of goods to the market at this price. She is focusing on marketing and selling small packets.
The biggest reason behind this is that the demand for small packets is quite like, people like to buy it and the company wants to take advantage of this opportunity strongly in this summer.
Small packet demand
Rasna has launched a fruit drink concentration in a 10 rupee pouch. Three glasses of juice can be made from this. The company’s chairman Piruj Khambata said that people with less income will be able to get cheaper options than expensive brands. Not only this, Mother Dairy has also made preparations to take off small packs. Now you will also find products like Mango Lassi and Pudani buttermilk in Mother Dairy. Apart from this, Pepsico has also introduced a drinkless drink in Hyderabad for 10 rupees.
Why are companies selling small packets
Let me tell you that packets of 10 rupees have always been an important part of the strategy of companies. This helps them to draw the customers who buy the same at a low price. Therefore, companies are paying more attention to small packages at low cost. Experts on this say that the atmosphere is a little bit -it is a little.
Companies are promoting small packages so that people buy it again and again. Since the arrival of Cappa, companies will remain in the match with a packet of 10 rupees. On this, the managing director of Mother Dairy says that the demand for beverages, ice cream and yogurt has increased by 30 to 40 percent as soon as the summer starts.