Kalyani Priyadarshan’s Lokah has surprisingly outperformed Kantara: Chapter 1 on OTT. Curious why this happened? Read on to discover the reasons behind Lokah’s massive success and what made audiences flock to the film.
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Image Credit : Asianet News
Blockbuster Movies on OTT
This week witnessed a fierce OTT clash as Lokah: Chapter 1, Kantara: Chapter 1, and Baaghi 4 premiered on JioHotstar, Prime Video, and Netflix. Yet, Pawan Kalyan’s OG continues to dominate viewership.
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OG’s momentum continues
According to the latest Ormax report, Pawan Kalyan’s action-gangster drama garnered 3 million views between Oct 27 and Nov 2. Directed by Sujeeth, the film continues to draw a massive audience.
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Kantara 1 and Lokah hit OTT at the same time
With weak theatrical releases, viewers turned to OTT platforms. Lokah: Chapter 1 and Kantara: Chapter 1, both premiering the same day on different services, became the main attractions.
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Image Credit : Hombale Films
Kalyani Priyadarshan rocked it as a superhero
Lokah: Chapter 1, a superhero film, stars Kalyani Priyadarshan. Meanwhile, Kantara: Chapter 1, featuring Rishab Shetty, continues its OTT success following a blockbuster theatrical run.
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Lokah shocks Kantara 1
The latest Ormax report reveals that Lokah: Chapter 1 surpassed Kantara: Chapter 1 on its opening weekend, garnering 3.8M views compared to 3.5M, partly because Kantara’s Hindi version isn’t yet available on OTT.