Rekha of Bhadohi started “Priyal” detergent business with government help. His income has now doubled. Today she is self-reliant and is also providing employment to other rural women.
Rekha from Jagdipur village of Bhadohi district of Uttar Pradesh has set an example with her hard work and dedication in a short time. Rekha, who once helped run the household by sewing, is now making her own detergent powder under the name Priyal. Through which, along with regular income, they are also providing employment to other women of the village. Deepa Ranjan, Mission Director of the State Rural Livelihood Mission, said that through the public utility schemes of the government, people are making the lives of others as well as themselves better by doing business.
Took advantage of this scheme of Yogi government
Mission Director of State Rural Livelihood Mission, Deepa Ranjan said that B.A. Rekha Devi is from an ordinary family. Husband gives tuition to children and has three small children. Amidst the increasing expenses and responsibilities, he decided that now he would have to do something big to increase the family income. After joining the self-help group ‘Jai Hanuman SHG’, he got information through Rural Self-Employment Training Institute (R-SETI) and the project team that detergent powder production could be a good option. For which the Yogi Adityanath government of the state is providing full help. They laid out their plan during community meetings and workshops. After evaluation the project team provided them a loan of Rs 80,000 through the “Rang De MFI” scheme. Adding Rs 20,000 from her own side, Rekha bought machines, bought raw materials and started the “Priyal” brand with packaging. Within a year, Rekha Devi’s income increased from Rs 4,000 to Rs 10,000 per month.
Providing employment to every member of the family
According to the villagers, Rekha Devi not only improved the financial condition of her house but also involved every member of the family in this work. Today she takes payments both online and offline, handles financial transactions herself and also earns additional income from tailoring.
Rekha started teaching all three children in good schools.
Rekha’s changed life has also affected the children. Now all three children are studying in good schools. The women of the village say that Rekha Devi has shown that if they get the right guidance, financial support and hard work, the women of the village can also stand firmly on their feet.
Light of self-reliance in every home
Rekha’s enthusiasm about the future has increased further. She says that if the support from Yogi government continues like this, then in future I will start making toilet cleaners and other products along with detergent. Rekha wants more women to join me and change their lives. Rekha Devi’s statement indicates that the women empowerment schemes of the Yogi government are not just on paper but are creating new possibilities in the villages. Where the new light of self-reliance is burning in every house. Not only has she made herself self-reliant, she has also provided employment to other women of the village.