Mercedes-Benz India has launched the first-ever India-inspired AMG G 63 ‘Collector’s Edition’, a bespoke and limited variant of its iconic luxury off-roader.
Priced at Rs 4.3 crore (ex-showroom), only 30 units of this special edition will be made, available exclusively to existing customers of Mercedes-Benz top-end luxury vehicles.
Co-developed with Mercedes-Benz Research and Development India (MBRDI), the ‘Collector’s Edition’ pays homage to India’s diverse landscape and cultural richness. It marks a milestone in hyper-personalisation, featuring custom paint shades-Mid Green Magno and Red Magno, and for the first time, a personalised grab handle engraved with the owner’s name.
The exterior also features edition-specific touches like a “One of Thirty” badge on the spare wheel cover, unique protective side strips, and a 22-inch Tech Gold AMG wheels. The interiors are finished in two-tone MANUFAKTUR nappa leather (Catalana Beige/Black), complemented by open-pore walnut wood trim, enhancing the SUV’s luxury quotient.
Powering the AMG G 63 is a 4.0-litre V8 biturbo engine, producing 585bhp and 850Nm of torque and can sprint from 0-100 km/h in just 4.4 seconds. It also includes AMG’s Performance 4MATIC all-wheel drive, ACTIVE RIDE CONTROL suspension, and the latest MBUX NTG7 infotainment system with augmented reality navigation and 3D surround sound.
Speaking on the launch, Santosh Iyer, MD & CEO of Mercedes-Benz India, stated, “Hyper-personalization is an emerging trend in the top-end luxury segment, as customers increasingly demand customised vehicles, distinguished by rare craftsmanship, exclusivity of appointments and elements of personalisation. Meant for collectors and aficionados, a limited 30 units of the specially curated AMG G 63 ‘Collector’s Edition’ will cater to this growing trend of custom-made vehicles. The Collector’s Edition is inspired by the Indian landscape, honouring Indian customers’ love for the AMG G 63. This vehicle underscores the prowess of local innovation and value addition by the teams at Mercedes-Benz India and Mercedes-Benz Research and Development India. This special vehicle not only celebrates the success and the culture-shaping effect of the AMG G 63 in India but also complements the spirit of collaboration and co-creation with our talent at MBRDI. We will continue to offer such rare vehicles listening to our customers’ wishes and desires, as our top-end luxury products set new industry trends, remaining the most desirable vehicles in the market.”
Deliveries of the AMG G 63 Collector’s Edition will begin in Q4 2025, with the carmaker reiterating its focus on locally tailored, exclusive offerings for the Indian market.