Bharat Petroleum Corporation Limited (BPCL) has taken a big step to provide clean and reliable energy to the common people in the country. BPCL is now leading PNG Drive 2.0. This is a national level campaign, whose objective is to rapidly deliver Piped Natural Gas (PNG) and Compressed Natural Gas (CNG) to homes, vehicles and businesses. The theme of this campaign is – Every house PNG, every vehicle CNG, live non-stop life. That means fuel which is cheap, clean and available without interruption.
BPCL Subhankar Sen, Finance Director, PNG said – “PNG Drive 2.0 symbolizes the power of the industry with a common purpose. By coming together under a powerful message, we are making it easier for consumers to choose clean energy that is reliable and affordable. This integrated effort can play a vital role in accelerating the large-scale adoption of PNG and CNG and furthering the goal of increasing the share of natural gas in India.
a nationwide campaign
PNG Drive 2.0 has been launched jointly by the City Gas Distribution (CGD) industry, which is under the guidance of the Petroleum and Natural Gas Regularity Board (PNGRB). Under this campaign, CGD companies across the country have come together with a common message, similar creative content and coordinated outreach — to deliver a consistent and effective clean energy message to consumers.
Leading the campaign of BPCL
Considering BPCL’s strong ground hold and streamlined implementation capability, the CGD industry has handed over the reins of PNG Drive 2.0 to BPCL. BPCL is now coordinating the campaign across the country, creating coordination between CGD companies, keeping the message consistent while also providing flexibility as per local needs.
meaning of non-stop life
The benefits of PNG and CNG are directly related to common life-
•🔥 24×7 reliable supply – gas direct from pipeline
•🌱 Less pollution – cleaner combustion, better air
•💰Low expenses — lighter on the pocket in the long run
•🚗 Smooth Drive – CNG powered vehicle, uninterrupted journey
This is why this campaign focuses not just on publicity but on everyday convenience.
What is the message of BPCL?
Subhankar Sen, Director (Marketing), BPCL, says: PNG Drive 2.0 shows that when the entire industry comes together with one cause, it becomes easier for the consumer to make the right choice. This campaign will play a catalyst role in large scale adoption of PNG and CNG.
The effect is visible on the ground
In different parts of the country:
•Awareness program
•Community Outreach
•Digital campaign
•On-ground activation
Moving fast. Interest in PNG-CNG is increasing not only in urban but also in semi-urban areas.
2030 target: Gas share 15%
PNG Drive 2.0 is linked to India’s goal of clean energy transition.
At present the share of natural gas in India’s energy mix is about 6.5%, which is targeted to be increased to 15% by 2030.
From this:
• Pollution will reduce
•Air quality will improve
•Energy will become more efficient and cheaper.