Mardaani 3 has grabbed attention since its trailer release, with Rani Mukerji’s franchise-driven buzz boosting advance bookings, even as the film faces tough box office competition from Sunny Deol’s Border 2.
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Talking about the first day’s advance bookings, the film hasn’t picked up the desired pace yet. The makers are now worried that Mardaani might get swept away in the Border 2 storm.
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With YRF’s backing and franchise success, Mardaani 3 is expected to do well. It has over 3,900 shows in India, aiming for 5,000. This is a good number against Border 2.
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Mardaani 3 has sold about 16,450 tickets for day one, earning ₹48 lakh in pre-sales. Delhi leads collections with ₹10.51 lakh, followed by Maharashtra at ₹9.61 lakh.
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After a great trailer response, pre-sales were expected to hit ₹1.5-2.5 crore. The current numbers are disappointing. It’ll be interesting to see the final earnings.
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Mardaani 3’s pre-sales are lower than expected, but this may not impact its run. The previous films did well with good word-of-mouth, and this one could also be a surprise hit.