New Delhi: Honda has introduced a big change to its brand identity, revealing three new emblems to clearly separate its electric and petrol-powered motorcycles. The new strategy aims to give each category a unique look. For bikes with internal-combustion engines, Honda will use two different logos, one designed especially for the flagship models in each range and another for the rest of the lineup.
Meanwhile, all upcoming electric motorcycles from Honda will feature their own distinct emblem with a modern design. This new approach helps make it easier to tell the difference between Honda’s premium, regular, and electric motorcycles, while keeping the brand’s long-standing identity strong and recognisable across all types of models.
Honda different logo for different segment
Honda WN7 with new emblems
Honda has revealed a new branding plan that will change the way its motorcycles look. All upcoming electric bikes from Honda will use a new emblem that features a clean, simple “Honda” wordmark. This new design has already been seen on the Honda WN7 and will also appear in Honda’s EV showrooms and advertisements.
Honda V3R 900 with Flagship ICE emblems
For petrol-powered motorcycles, Honda will now use two different versions of its famous Wing logo. The premium bikes, such as the CBR1000RR-R Fireblade, Rebel 1100, and Gold Wing, will get a silver wing placed on a black background. This design first appeared on the V3R 900 prototype at EICMA 2025 and will become standard for all top-end Honda models starting next year.
As for the regular commuter and mid-range bikes, Honda will keep the current silver wing logo with a red background and the “Honda” name printed below. This means that while the brand is moving toward a fresh and modern look for its EVs and high-end motorcycles, it’s keeping its classic identity alive for its everyday models. The new branding shows Honda’s effort to clearly separate its electric and fuel-powered products while keeping a strong and recognisable brand image.