From viral dances to bold lifestyle shifts, the Gen Z trends dominate social media and the latest buzzword making waves online is “Green Sex.”
From viral dances to bold lifestyle shifts, the Gen Z trends dominate social media and the latest buzzword making waves online is “Green Sex.” Focused on health and sustainability, the trend is now being adopted by millennials and, to some extent, even Gen X. Interestingly, even those who often criticise Gen Z are now viewing this movement with a degree of appreciation. As conversations around it grow more positive, the concept is reaching a wider audience.
What Is ‘Green Sex’?
Simply put, Green Sex refers to reducing the environmental impact of products and practices associated with one’s sexual life. Highly aware of climate change, Gen Z aims to lower their carbon footprint, even in their most intimate spaces. This has led them to embrace environmentally friendly alternatives in their romantic lives.
Choosing Eco-Friendly Products
Traditional condoms often contain plastic and animal-derived substances. Rejecting this, many young people are opting for biodegradable condoms made from vegan latex that naturally decompose in the environment.
Similarly, battery-operated plastic sex toys are being replaced with rechargeable devices or products made from sustainable materials. The use of chemical-free, organic lubricants is also on the rise.
Mindful Dating Practices
For Gen Z, sustainability has become a key part of attraction. On dating apps, people who show concern for the environment are preferred. Instead of expensive gifts or stays at plastic-heavy luxury hotels, eco-friendly dates such as walks in parks or planting saplings together are gaining popularity.
Supporting Ethical Brands
Young consumers are also rejecting companies that harm the environment purely for profit. They are choosing to support ethical brands that offer fair wages and maintain transparency in their production processes. This shift reflects Gen Z’s pursuit of a purposeful and meaningful life, driven by awareness of how everyday choices impact the planet.
From condoms free of animal protein (casein) to naturally biodegradable products, from USB-charged silicone devices to aloe vera or water-based, petrochemical-free lubricants—every choice is intentional. Beyond sex, the use of menstrual cups and period panties is helping reduce plastic waste. Even bedroom essentials like cotton bedsheets are preferred over synthetic alternatives.
For Gen Z, caring for sexual health and protecting the planet go hand in hand—a belief that is fast reshaping intimate lifestyles across generations.