Google has launched RuPay credit card with Axis Bank in India. Its specialty is UPI link and instant rewards on every spend. It also allows converting the bill into easy EMIs.
New Delhi: Google has finally launched its first global credit card, and the special thing is that it is being offered in India for the first time. Google Pay has released this co-branded card in collaboration with Axis Bank on RuPay network. In view of the rapidly growing UPI payment system in today’s digital era, the company has also provided the facility of linking UPI in this card. This means that customers can easily make payments to shops and merchants by linking this card to their UPI account.
The biggest feature of this card is instant rewards.
The biggest attraction of this Google Pay credit card is its instant cashback and rewards. Most credit cards offer cashback at the end of the month, but Google has changed this approach by giving instant rewards on every transaction. This means you can use your reward points immediately towards your next purchase. At the launch event of this card, Google’s Senior Director, Sharath Bulusu said that the company has specially worked on this feature, so that customers do not have to face much difficulty in getting rewards.
Google Credit Card’s entry in the rapidly growing digital era
The demand for combined use of UPI and credit cards is increasing rapidly in India. Big companies like PhonePe, SBI Cards and HDFC have already launched their RuPay cards. It was first launched by Paytm in 2019. Cred and super.money are also active in this market. Despite today’s tough competition, Google’s entry into the Indian financial market shows that the company wants to be here for the long term. One reason for this interest is that currently MasterCard and Visa cards cannot be linked to UPI.
EMI and easy payment
Additionally, this Google Pay card lets customers convert their monthly bills into EMIs. Customers can make payment in easy installments of six or nine months. Overall, only 20% of people in India have credit facilities. This step of Google Pay can increase the reach of credit cards in the large market of the country.