Apple’s highly anticipated ‘Awe Dropping’ keynote on September 9, 2025, will unveil the iPhone 17 series, featuring five models with varying specs and price points. Alongside the iPhones, updates to Apple Watch, AirPods and AI features are expected.
Apple is all geared up to host its autumn keynote on 9 September 2025, with the event to be staged at the Steve Jobs Theatre in Apple Park, Cupertino. The presentation, which has been dubbed “Awe Dropping,” is being marketed as one of the company’s most significant releases of the year. As anticipated, the new iPhone 17 family will be the main emphasis, along with anticipated upgrades to the Apple Watch, AirPods, and the company’s expanding artificial intelligence (AI) feature set.
iPhone 17 Series Pricing Tipped Ahead of September 9 Event
According to an ET story, Apple has not announced pricing specifics, but industry leaks and analyst estimates point to a broad range. The basic iPhone 17 may start at Rs 79,900 in India, while the Pro Max may cost Rs 1,64,900. The iPhone 17 Air is expected to retail for $899 in the US, while the Pro Max might cost up to $2,300.
The iPhone 17 Air is priced at £849 in the UK, €1,019 in Europe, AU$1,599 in Australia, and ¥129,800 in Japan, according to similar pricing leaks. Until Apple formally announces its product lineup and pricing on presentation day, these numbers are still purely theoretical.
Details of iPhone 17 Series
Five different versions are expected to be released in the iPhone 17 series. It is anticipated that the regular iPhone 17 will launch with the newest A19 Bionic processor and a thinner aluminium body. Additionally, a larger-screen iPhone 17 Plus may be released, which would have most of the same features as the original device but be targeted at people who want a larger screen. Rumour has it that the iPhone 17 Pro, which is more expensive, will include a titanium frame, an A19 Pro chipset, a triple-lens camera system with LiDAR, and up to 2TB of storage.
The flagship iPhone 17 Pro Max may also include the longest-lasting battery in the series, the biggest display, and a periscope telephoto lens. Apple is reportedly working on the iPhone 17 Air, a fashion-first, ultra-thin gadget that is only 5.5 mm thick and makes concessions in camera hardware and battery life to achieve mobility, as part of its efforts to diversify its lineup. It is anticipated that the design language would gradually change across the range. Titanium finishes are only found on the Pro and Pro Max, while the new Air variant will establish a unique character.