A big update related to Aadhaar card, which has become the identity of every citizen, has come out. Now it has taken a friendly form. UIDAI has introduced an official mascot i.e. ‘Uday’ to improve its interaction with the people.
Many times people had questions like updating address on Aadhaar, verification or other types of questions, which they were hesitant to ask directly. Uday will bridge this gap.
Uday was launched on 8 January 2026 during an event held in Delhi and Thiruvananthapuram. The most special thing about this is that this mascot has not been made by any agency, nor has any agency thought of its name, but it has been prepared by the general public. This step shows how the biggest scheme of ‘Digital India’ has now become completely based on public participation.
‘Udai’ (Udai): A friend
According to UIDAI, ‘Uday’ is not just a cartoon, but it will be a companion for crores of Indians. With the help of Uday, you will be able to understand difficult technical rules in an easy and interesting way.
What will Uday teach: How to update photo or address in Aadhaar? How to lock biometric? What is Paperless Offline Verification? How to use your Aadhaar safely? ‘Uday’ will tell all this.
Uday was born in the national competition
The story of the birth of ‘Uday’ is very interesting. For this, UIDAI had organized a national design and naming competition on MyGov portal. In this, a total of 875 applications were submitted by students, professionals and designers from across the country. They were examined at many levels to choose a musket that reflected both Indian culture and modern technology.
So who made it?
In this competition, skilled people from different corners of the country have won. First let’s talk about those who won the design competition.
First Prize: Arun Gokul (Thrissur, Kerala) – He gave ‘Uday’ its present form.
Second Prize: Idris Dawaiwala (Pune, Maharashtra).
Third Prize: Krishna Sharma (Ghazipur, Uttar Pradesh).
Now comes the turn of those who won the naming competition.
First Prize: Riya Jain (Bhopal, Madhya Pradesh) – She suggested the name ‘Uday’.
Second Prize: Idris Dawaiwala (Pune).
Third Prize: Maharaj Saran Chellapilla (Hyderabad).
How to talk to Uday?
To talk to Aadhaar’s mascot Uday, you will have to go to Aadhaar i.e. UIDAI’s website (https://uidai.gov.in/). On the home page itself, you will see this mascot of Aadhaar in the bottom right corner, on which you will have to click.
As soon as you click, a big dialog box will open in front of you. There you have to click on Get Started.
After this, a box will open in front of you, in which you can ask any of your questions. Suppose you ask how to update address in Aadhaar?
As soon as you ask a question and enter it, you will immediately get its answer. You will also get some guidelines to guide you.
So whatever question you have in your mind related to Aadhaar, you can ask it to Uday by visiting the Aadhaar website.
Why was a musket necessary?
UIDAI President Neelkanth Mishra said that Aadhaar is now a part of the lives of more than one billion people. In such a situation, through a mascot it is easier to reach those people who are not very educated or those who are afraid of technical terminology. As new technologies are coming into Aadhaar, ‘UDAY’ will spread awareness about them.
What did the officer say?
CEO Bhuvnesh Kumar said that by asking the public for the name and design of the mascot, UIDAI has reiterated the core principle of Aadhaar, which is that participation builds acceptance and trust. DDG Vivek C Verma said that ‘Uday’ will now make all the information related to Aadhaar easily available to the people.
Conclusion
Aadhaar’s mascot ‘Uday’ is a new symbol of modernization of Indian public services. This will not only increase the reach of Aadhaar, but will also help fight against fraud and misinformation. When people connect with a face (mascot), it becomes easier to understand and adopt the information. The rise of ‘Uday’ is another milestone in the Indian digital journey.
Frequently Asked Questions (FAQs)
1- Is ‘Uday’ a mobile app?
No, ‘Uday’ is a mascot of UIDAI which will be used to provide information in advertisements, website and social media.
2- Who named it ‘Uday’?
Riya Jain of Bhopal has won the naming competition and named this mascot ‘Uday’.
3- What will be the main work of Uday Muscat?
Its main work is to disseminate information related to Aadhaar update, verification and security to the people in simple language.
4- Can I chat with ‘Uday’?
In future UIDAI may also introduce it as an AI chatbot, but for now it is a visual character for communication.
5- Where did the winners of the competition get the awards?
The winners were honored by the Chairman of UIDAI at a function organized in Thiruvananthapuram.