Mallika Prasad has impressed the audience as the first female villain ‘Amma’ in Mardaani 3. YRF kept his character a secret before the release to maintain the surprise. The film is getting positive response.
For the first time, the character of a female villain has appeared in the new film Mardaani 3 of the hit film Mardaani franchise. The role of ‘Amma’ played by actress Mallika Prasad has become a topic of special discussion among the audience due to her mysterious and fear-inducing presence. Mallika Prasad has revealed that before the release of the film, Yash Raj Films had made a special strategy to keep her completely on screen, so that the impact of her character on the big screen would be stronger.
YRF Strategy: Why was ‘Amma’ character hidden before release?
Mallika says that the surprise factor is always special in films. Mardaani series is known for its strong villain, so this time too the character of ‘Amma’ was kept secret till the last moment. The makers believed that if a glimpse of the character was shown during the promotion, its impact on the audience could have been reduced. Therefore, he decided to bring Mallika in the media and promotion only after the release.
Audience Reaction: ‘Amma’ acting praised on social media
The audience response to the film after its trailer and release has been quite positive. People have appreciated Mallika Prasad’s acting on social media. According to him, the love received from the audience shows that the character of ‘Amma’ has proved to be different and influential. The background score and songs of the film also further strengthened the fear and impact of the character.
Music & Background Score: The role of music in enhancing the impact of the character.
Mallika said that the background score of John Stuart Eduri and the songs of Sarthak Kalyani give a distinct identity to the character of ‘Amma’. Especially the ‘Evil Boss Music’ has made the creepy image of the character more effective. He believes that this character also shows the reality of the society, where injustice and exploitation give rise to crimes.
Box Office Success: Mardaani 3 on the way to becoming a hit
Rani Mukherjee starrer Mardaani 3 is doing well at the box office. Due to strong collections, positive reviews and good response from the audience, the chances of the film becoming a hit have increased. The film is moving towards giving the Mardaani franchise its third consecutive hit.
Film Legacy: Special identity of the female-led police franchise
Directed by Abhiraj Meenawala and produced by Aditya Chopra, this film takes forward a powerful story based on social issues. The Mardaani series is today known as a successful female-led franchise of Indian cinema. This is the only hit film series in the country in which women police officers are at the centre.
Rani Mukerji Career Milestone: 30 years of film journey
A special aspect of the release of Mardaani 3 is that this film has come on the occasion of Rani Mukherjee completing 30 years in cinema. This achievement was also special for the film industry, where his glorious legacy was celebrated.