The Center introduced the online gaming bill to tighten the online games on behalf of Sarakar. After this bill passed in both the Houses, the Board of Control for Cricket in India has ended its agreement with the gaming platform Dream11. But, do you know how many crores of deals were made for the Jersey Team India wore?
There was a deal of Rs 358 crore for the jersey of the Indian team players between BCCI and Dream 11, which was broken after the bill. At the same time, the Dream11 company spent a total of Rs 2,964 crore in the agreement with BCCI in the year 2023.
BCCI broke drill 11 deal
BCCI Secretary Devchit Saikia told news agency ANI that the Cricket Board will not have any connection with any such organization in future. He said that BCCI and Dream 11 are ending their relationship after online gaming promotion and regulation bill, 2025 passed. The BCCI will ensure that there is no relationship with any such organization in future. The new bill of the Central Government bans the promotion, advertisement and sponsorship of real-merged gaming platforms. This will make it difficult for Dream 11 to wear Team India jersey.
Dream11 spent crores of rupees
Dril 11 made a deal of crores of rupees with BCCI. Dream 11 had a deal for jersey for three years in 2023, in which the company gave a lot of money to the BCCI. Dream 11 parent company Dream Sports had spent alone in 2022-23 on an add and promotion of about Rs 2,964 crore. Which was 37 percent more than last year. According to market data, fantasy companies like Dream 11 spend around Rs 5,000 crore every year on marketing. However, the government has put an online gaming bill and put a dent on the market of these companies in a way.