Indian Real Estate Sector
The rapidly increasing investment in real estate by high net worth individuals in India has now become a big challenge as well as an opportunity for the market. Due to lack of big size branded homes in the country, the rich class is not able to find the right option to invest their wealth in luxury properties. According to recent data, high net worth individuals in India The number has reached 3,78,810, whose total wealth is approximately 1.5 trillion dollars. Whereas ultra-high net worth individuals The number has reached 4,290, whose total wealth is 534.77 billion dollars. But despite having such a large investment base, the real estate sector is lagging behind in terms of supply.
Market experts believe that instead of rapidly increasing demand for big units, now reasons like branded housing, better maintenance and standard lifestyle are attracting investors. This change is opening a new chapter of stress-free investment for buyers who dream of buying a hassle-free property. Therefore, such promoters and project options are being created whose construction quality and maintenance standards are of high standards in the market.
Why are we not able to get big size branded houses?
The current development cycle of real estate in India is 7-8 years long, which is directly impacting the luxury housing supply. The demand for large size units and branded residencies has increased so rapidly that the supply is not able to keep pace with it. Gaurav Sobti, Founder, Homegram, believes that in Indian real estate, today’s buyer wants not just four walls, but an asset that complements his lifestyle, identity and investment goals. Large sized branded residences are becoming increasingly popular as this segment offers a balance of quality, privacy and standardized services that is not possible in typical projects. In the coming years, luxury housing will be pioneered by developers who have the ability to bring design, technology and global partnerships on a single platform.
- What options are available?
- in noida M3M of Jacob Residences K5BHK (6400 sqft), Rs 40,000 Being sold out as soon as it is launched at the rate of Rs 1 per square foot is a great example of this.
- On Dwarka Expressway, Gurgaon Elan The Emperor 4500 sqft The sale of inventory above Rs 5400 crore was completed in a short time.
- Oberoi Realty’s first project in Gurugram, in which 50008000 sqft Will be ultra-luxury units, will hit the market in the first quarter of 2026.
- Investors’ eagerness towards global brands like Trump Tower and Westin Residency also shows that this segment continues to be hot.
What do experts say
RG Group Director Himanshu Garg said that we have launched a limited-edition tower in collaboration with JJ Valaya in our project in Noida, in which custom-tailored residences are being made available to the customers. We aim to serve buyers who want out of the box design, services and quality construction and are willing to spend. The market response is giving us confidence to bring more such projects.
Trend of rich buyers: Premium branded housing
The trend of the rich class of the country is now towards that the house should not only be big, but also branded, tech enabled and equipped with world class facilities. But the shortage of such properties is pushing investors towards options like farmhouses, villas or offshore deals. So the big question is whether a new chapter has begun in Indian real estate? One thing is certain, demand is increasing, but supply is not that much. COO of Diligent Builders Lt. According to Ashwani Nagpal (R), it is the home buyers who adopt and create new market trends. Branded homes are emerging as a new trend, but supply is still limited as they usually come with high-priced deals. On the other hand, even today a large section of buyers in the market are looking for good quality houses in limited budget. This creates a strong opportunity for developers to deliver homes with branded features along with modern construction techniques and that is exactly what we aim to provide in our project.
Vaibhav Aggarwal, promoter of Vision Business Park, also believes that in Indian real estate, the game is now not just about square feet but about brand value. Big-sized branded homes are becoming the biggest trend of the next decade as high net worth buyers want not just space but a complete living experience that includes architecture, technology, security and private maintenance all in one. Today buyers are looking at their home as a status symbol + future proof investment. That is why this is the time for developers to innovate and establish market leadership with global-class projects.
The trend will reach commercial projects
Market experts also believe that commercial projects will also follow this path in the coming days. Dinesh Jain, MD, Exotica Housing, also believes that branded residences are gaining momentum because high-class buyers want to see what is different about a project. These demands have inspired developers to innovate. International tie-up, AI-Driven amenities and audio-visual enabled services will change the entire real estate landscape in the times to come. This trend will also reach commercial projects in the coming time.