India’s health and wellness sector is expanding rapidly. Patanjali claims that Ayurveda and Yoga have improved the lives of millions of people in recent years. The company said that under the leadership of Swami Ramdev and Acharya Balkrishna, Patanjali is now preparing to touch new heights. By 2025, it aims to make India self-reliant and also give the wellness industry a strong global identity.
The company’s target is that Ayurvedic products reach every Indian home and ancient practices like Yoga and Pranayam become an integral part of modern life. According to Patanjali, their target is not limited to just selling products, but to emphasize on holistic health, sustainable agriculture and digital innovation. The company’s next major plan is to set up 10,000 wellness centers in India and abroad, which will provide yoga sessions, Ayurvedic consultations and naturopathy. According to Swami Ramdev, this will help in popularizing yoga across the world.
Patanjali’s lakh crore plan
According to Patanjali, these centers will help people monitor their health at home using digital apps and wearable devices. The company plans to list its four companies by 2027, aiming to achieve a market cap of Rs 5 lakh crore. This step will give a new boost to the health industry, as the health products market is growing at the rate of 10-15 percent annually.
This is also the company’s plan
According to the company, in terms of marketing, Patanjali has focused a lot on the digital space in 2025. To target the youth, campaigns have been run with the help of YouTube shorts, Instagram reels and influential people. SEO and content marketing are being used to boost searches for keywords such as Ayurvedic health products.
The company is also building new factories and farms to grow its raw materials and keep its products affordable. Expanding range of organic foods, health supplements and personal care items. By joining the Self-reliant India Mission, farmers will be empowered and the rural economy is being strengthened.
Global Partnerships and Research Expansion
Patanjali claims that investment in R&D and development will lead to new herbal formulas that will provide personalized health solutions. For global expansion, partnerships will be formed in countries like UAE, US and Canada. With eco-friendly packaging and sustainable practices, the company aims to be an eco-friendly brand.