UP Two Wheeler Market Growth: Due to the policies of UP government and increasing purchasing power in rural-urban areas, the two-wheeler market has reached a record level. About 46 lakh new two-wheelers were registered in 2024-25, in which the sales of electric two-wheelers were the highest.
Lucknow: Due to the impact of government schemes and policies in Uttar Pradesh, rapid changes have been seen in the economy of the state. This has also had a direct impact on the automobile sector, especially the two-wheeler market. Increasing purchasing power among the middle class and rural areas of the state, growth of local businesses and better infrastructure have taken the sector to new heights. According to reports, UP’s two-wheeler market has become the largest market in the country.
Investment friendly policies and increasing demand
The number of buyers is continuously increasing due to the investor-friendly policies and employment generation programs of the state government. According to recent industry reports, Uttar Pradesh has now become the largest two-wheeler market in the country. According to Society of Indian Automobile Manufacturers (SIAM) data, about 46 lakh new two-wheelers were registered in Uttar Pradesh in the financial year 2024-25, which is about 14-15 percent of the entire country’s private two-wheeler market.
Increasing purchasing power in rural areas
Due to increase in income of people in rural areas, there has been a big jump in the demand for two-wheelers. Rural tourism, small industries, self-help groups and employment schemes have strengthened the economic condition of rural families. Families who earlier bought only utility-based vehicles are now preferring two-wheelers with better mileage and less maintenance. Two-wheeler sales, especially in rural areas, have registered an annual growth of 17 percent from the financial year 2020-21 to 2024-25.
Easy and affordable option for youth
The young population of Uttar Pradesh is also promoting the two-wheeler market. Employment and startup ecosystem have economically empowered the youth. Two-wheeler has now become the most convenient and affordable option for the working youth in urban and semi-urban areas. Studies show that about 60 percent of first-time vehicle buyers are youth.
Better road network and connectivity
Improvement in roads and connectivity has also strengthened the market. Pradhan Mantri Gram Sadak Yojana and state highways have increased two-wheeler usage in remote villages and towns. Besides, the demand for electric two-wheelers is also increasing rapidly. About 1.5 lakh electric two-wheelers were sold in Uttar Pradesh in the financial year 2024-25, the highest in the country.
UP towards strong industrial center
Business friendly policies, promotion of local manufacturing and schemes to attract investment are making Uttar Pradesh a strong industrial hub. Due to increasing purchasing power and better transportation network, the two-wheeler market of the state will continue to grow rapidly in the coming years.
Read this also- Big decision of Yogi government: Diesel auto-rickshaws banned in Noida and Ghaziabad
Read this also- Yogi government’s smart agriculture revolution: UP becomes model state with AI, drones and digital farming