India is fast becoming a major global production center for Samsung. There is a reason for this also. Samsung’s exports of smartphones, television sets, refrigerators and washing machines from India increased by 25 percent to Rs 45,930 crore in 2024-25. According to the company’s new regulatory filing with the Registrar of Companies, exports contributed about 42 per cent to Samsung India Electronics’ revenue in the last financial year, compared to 37 per cent in FY24. According to the filing, the Indian unit has also started exports to the US from this calendar year. Details of products exported to America are not given in this. Software exports from India increased by 21 percent to Rs 2,274 crore. Samsung India’s strong export growth is in sharp contrast to its performance in the domestic market, where revenue grew by only 5 per cent.
Exported to how many countries?
According to regulatory documents, Samsung India’s operational revenue increased by 11.7 per cent to Rs 1,11,183 crore in FY25, while net profit increased by 38 per cent to Rs 11,286 crore. Documents show that Samsung India has sent products to about 70 countries, including some countries like Vietnam and South Korea where it has large local production.
Galaxy smartphones are exported to China, Europe, Saudi Arabia, South Korea, UK, US and Vietnam, while home appliances and televisions are mostly shipped to emerging markets like Africa, Asia and even South Korea’s own home market. An official said Samsung India’s exports will continue to grow this year as companies are expanding their sourcing base and Korean makers are building their supply chains and sales bases in India. He said that however, the cut in GST this year will also boost domestic sales.
Competition from Apple
Rival Apple’s Indian unit, Apple India, is involved only in the sale of smartphones, tablets and computers. Apple’s smartphone manufacturing in India is handled directly by its US headquarters, through third party contractors. According to government data, Apple exported iPhones worth $17.4 billion from India in fiscal year 2025. Samsung is the second largest smartphone exporter.
India’s total smartphone exports crossed Rs 2 lakh crore in FY 2025, which is 54 percent more than the previous year. Although Apple and Samsung were almost at par in terms of sales value in the Indian market in 2023-24, regulatory documents filed by both the companies show that the iPhone maker has increased its lead in FY 2025 due to faster growth rate.
Samsung recorded sales of Rs 62,084 crore in India in FY24, while Apple recorded sales of Rs 63,297 crore. In FY25, Apple’s sales in this market increased to Rs 74,680 crore compared to Samsung’s Rs 65,253 crore. Sure, Apple’s FY25 revenue in India grew at the slowest pace in six years, but it still grew 18 per cent to Rs 79,378 crore, which also includes income from business services provided to other Apple entities.
Samsung smartphone share in India
Mohit Yadav, founder of market intelligence firm AltInfo, said there is no slowdown visible in Samsung India, profits are growing and cash and bank balance has increased from Rs 17,300 crore in FY24 to about Rs 27,900 crore in FY25. With such huge growth, there is no doubt that the company is generating cash at a faster rate than it is spending. Documents show that Samsung India’s smartphone business contributed 74 per cent of its sales, while domestic components contributed more than 10 per cent. Smartphone market data for the July-September quarter from market researcher IDC India shows that Samsung India ranked third with a volume market share of 12.6 per cent, a marginal improvement from a year ago. Vivo led with 18.3 percent share, followed by Oppo with 13.9 percent share. Apple, which ranked fourth, had a market share of 10.4 percent.