Memorial Day weekend is a showdown between the two sides of modern Hollywood. On one side, we have Disney’s big-budget Star Wars blockbuster The Mandalorian and Grogu, and on the other, the latest micro-budget horror from Blumhouse: Obsession. The two films can’t be any more different, and while Star Wars’ return to the big screen is expected to earn over $400 million at the box office, it’s Obsession that’s going to enter the history books. Not only because of its total box office, it’s going to end up over a $100 million, but it’s how it’s earned the money. It’s the first film since Shrek to earn more its second weekend than its first, without the benefit of Christmas or Thanksgiving weekends. That’s one for the history books.
Obsession Defies Decades Of History
A second weekend drop of under 50 percent is considered a success in Hollywood. On average, movies tend to be frontloaded these days, and we’ll never again have a film like , which earned more on Valentine’s Day three months after release than it did on opening night. It was catastrophic that both v. Superman: Dawn of Justice and and the Wasp: Quantumania fell by 67 percent in their second weekends, but a franchise-saving success when Bumblebee dropped only 3 percent. Obsession has, percentage-wise, done better than all of those films, and thousands of others.
Obsession is, as of the time of this writing, on pace for a second weekend performance of $19 million. 16 percent above its original haul of $17 million. With outstanding word of mouth, rave reviews, and countless social media reactions, sketch comedian Curry Barker’s (no relation to that other Barker) horror debut shows no signs of slowing down. If the third weekend breaks $19 million, Obsession will become one of the most successful films in modern history.
The Next Big Name In Horror
With a total budget of under a million dollars, Obsession cost less than the catering budget for The Mandalorian and Grogu. The tight story, with a total runtime of barely over 100 minutes, has been able to capture the audience’s imagination in a way few horror films have before, already earning the film comparisons to The Ring, The Blair Witch Project, and Paranormal Activity. The One Wish Willow that allows Bear (Michael Johnston) to wish for his crush, Nikki (Inde Navarrette) to love him more than anyone is already being talked about as the subject of a second film, or an anthology, with multiple One Wish Willow’s going very, very badly for the wisher.
Low-budget horror has become a staple of cinema over the last few decades in particular, and Curry Barker is set to follow up his current hit next year with Anything but Ghosts starring and Bryce Dallas Howard (with an estimated budget of $5 million) and in 2027, a new take on an old classic: The Texas Chainsaw Massacre. It’ll be a tough bar to clear the success of Obsession, which might break even more records before its run comes to an end, but given the reaction to his small-scale Monkey’s Paw story, Barker is going to become one of the hottest directors in Hollywood.