Between April to June 2025 in China, the sales of smartphones have fallen by 2.4 percent. This decline is compared to last year. During this time, there was a decline in Sales of Apple. At the same time, China’s domestic mobile manufacturer Huawei company recorded a tremendous bounce.
What does the report say?
According to the report of Counterpoint Research, the total sales of smartphones in China declined by 2.4 percent. Apple sales have decreased by 1.6 percent. At the same time, Huawei’s sales have recorded a growth of 17.6 percent. Huawei has re -achieved the title of the highest smartphone selling company with 18.1 percent market share.
Why is Huawei on top?
Huawei has returned to China again on the basis of its mate series and 5G smartphones. Apart from this, Huawei is getting a lot of support in China as a national brand, which has increased its sales rapidly.
The demand for iPhones in China has decreased slightly. Apart from this, brands like Huawei and Xiaomi are now giving a tough competition to Apple in the high-end phone segment.
Why recession in smartphone market?
Customers are avoiding taking new devices and delay in upgrading the phone. Government subsidies have also been cut, which has affected the demand for electronic devices. One reason for this can also be inflation. According to Counterpoint, smartphone companies will have to change according to demand and needs. It is important to pay attention to 5G, AI and better camera features. Foreign companies like Apple may have to decide the price policy and offer.
The phase of decline in China’s smartphone smartphone has started, but companies like Huawei are emerging firmly. At the same time, veteran companies like Apple may now have to change their planning to maintain their hold in a big market like China.