New Delhi: Dyson has released a new holiday version of its known Airwrap i.d.™ multi-styler and dryer in a one-off Jasper Plum colour version. The design was inspired by the precious purple jasper gemstone and plum, violet and blush pink accents. This jewel-rich palette relates to the opulence of Indian festivities and is placed as the ideal party or luxury present.
The colour is not the only theme of the Jasper Plum edition but also the symbolism. Purple jasper is a colour that comes with confidence, self-discovery, and growth, which Dyson claims align with its design philosophy. The Airwrap i.d. is designed to be styled without excessive heat, making it healthier for the hair and more versatile and elegant during the festive season.
Engineered for everyday styling
The Airwrap i.d.™ harnesses and utilises strong airflow and Smart Heat to achieve smooth, shiny hair outcomes without the usage of damage. It has extra Bluetooth® connectivity that enables users to customise the process of styling according to their hair profile. Two new additions to the Jasper Plum version include a conical barrel with impossible curls and a blade concentrator, which can be used to give absolute precision in styling.
Price and availability
The Dyson Airwrap i.d. a multi-styler and dryer in Jasper Plum, is sold at Rs 49,900. It is sold in Dyson Demo Stores and on the internet at Dyson.in. There is also a variety of attachments in the set, including the Coanda smoothing dryer and volumising and smoothing brushes, to suit most styles.