New Delhi: MSI is celebrating its anniversary in August with a flurry of offers aimed at Indian buyers during the country’s festive stretch, which includes Rakhi, Onam, and Independence Day. The company is rolling out deals on a wide range of laptops, available both online and offline, for students, gamers, and casual users looking for an upgrade.
Running from August 1 to 31, the Anniversary Month campaign is aligned with India’s Freedom Sale period. According to MSI, the deals are available across Flipkart, Amazon, MSI Brand Stores, Croma, and other authorized retailers. These include discounts, bundled accessories, Amazon gift cards, and EMI schemes.
Festive timing and strategy
James Sung, NB Sales Director at MSI, said the company timed the campaign to connect with Indian consumers during key moments. “India continues to be a strategic growth market for MSI and our Anniversary Month campaign reflects our deep understanding of local consumer sentiment during this festive period,” Sung said.
He added, “Whether it’s a student investing in their academic future, a gamer upgrading their setup, or a family selecting the perfect festive gift — MSI is committed to empowering every user with performance-driven innovation.”
Gaming and non-gaming laptop offers
Gaming laptops start at INR 62,990 and include popular models such as the Katana 15, Thin A15, and Crosshair A16, featuring Nvidia RTX 3050, 4050, and up to 5060 graphics cards. On the higher end, options like the Stealth 18 with RTX 4080 are priced at INR 2.69 lakh.
MSI’s non-gaming lineup includes the Modern series and Prestige laptops, starting from INR 31,490 for students or working professionals. The Modern 14, for instance, with Ryzen 5 and Radeon graphics, is available at INR 41,990.
Amazon gift cards, Croma bundles, and Onam discounts
MSI Brand Stores and physical retailers (excluding Flipkart, Amazon, and Vijay Sales) are offering a Rs 1,000 Amazon gift card on every purchase from August 1 to 15. Croma buyers are getting gaming headsets, mice, or Type-C adapters bundled with specific models. The Sword 16, Cyborg 15, and Prestige 16 are among the bundled models.
Kerala-based customers have a longer Onam window. MSI’s Onam campaign is active from August 10 to September 30 with 12-month no-cost EMI on select laptops like the Katana A15 and Cyborg 15. Buyers using the Bajaj app can also get instant discounts of up to INR 5,000.
Key models and starting prices
- Katana 15 B13UDXK (RTX 3050, i5, 16GB RAM): INR 74,990
- Thin A15 B7UC (RTX 3050, Ryzen 7, 1TB SSD): INR 74,990
- Crosshair A16 HX D8WFKG (RTX 5060, Ryzen 9): INR 1,59,990
- Modern 14 C12MO (i3, 16GB RAM): INR 31,490
- Prestige 13 AI Evo (Core Ultra 5, 1TB SSD): INR 84,990
From high-end RTX 4080 setups for gaming to entry-level productivity machines under INR 35,000, MSI is targeting a wide demographic with its anniversary push. The offers span platforms and budgets, with special attention to Kerala for Onam buyers.
The anniversary deals will continue till August 31, 2025, with some Onam-specific offers valid till September-end. MSI is expected to provide more model-specific deals closer to the final week of the campaign.