Natural Star Nani and Kayadu Lohar are playing the leads in ‘The Paradise’. Directed by Srikanth Odela, the film is hitting the screens on the 24th, with paid premieres on the 23rd. With only a week left for the release, the team is caught between completing the final post-production work and planning the promotions.
The team is currently busy with multiple tasks, including post-production, re-recording and patchwork. Since Srikanth and his assistants are occupied with different responsibilities, Nani seems to have stepped in to supervise the post-production work and keep track of the deliverables.
Nani mentioned that they could not manage their time well during the press meet. However, he also assured that everyone is juggling multiple responsibilities to give the best possible experience to the audience. The director is reportedly sitting with Anirudh to complete the re-recording, while Srikanth’s assistants are taking care of the patchwork.
With Nani also involved in the post-production work, the film’s promotional plans have now become a little unclear. There are reports that the team may begin promotional interviews shortly, while another plan is to keep the promotions limited before the release and focus more on the pre-release event.
Since ‘The Paradise’ is a prestigious project for everyone involved, the team is giving utmost priority to finishing the film properly. The film already has strong hype, and even if full-fledged promotions are difficult at this stage, Nani could focus on digital promotions and ramp them up closer to the release.
The team has already decided not to release a trailer, making the promotional strategy even more interesting. With just one week to go, it remains to be seen how Nani manages these two sides of The Paradise and whether the limited promotions will have any impact on the film’s advance sales.